MY PROCESS

Trust the process

I have a reliable X-step logo design process that has never failed me.

 

From initial meeting to brief, mind-mapping to researching, sketching to designing.

MEETING & BRIEF
Image by Leone Venter

First things first

You've reached out to me. Now what?

We'll have a conversation to discuss what you're looking for and what I can do for you.

Either before or after this conversation I'll ask you to fill out what I call a Brief Questionnaire. This consists of questions about you and your business to help me create the best logo I can for you.

 

From our conversation and your answers to the questionnaire, we will create a brief that we're both happy with. Then the fun begins!

START BRIEF QUESTIONNAIRE
 
MIND MAPPING
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Word association

From the brief, I will start my mind mapping and word association exercises.

I start by writing the name of your business in the top left-hand corner. From there, I explore different directions to spark ideas. This is a fluid process where I let my mind free to explore tangents because some of the best ideas are often hiding there! 

START BRIEF QUESTIONNAIRE
RESEARCH
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The fun stuff!

Things you might not know about me:

As a proud life-long learner, I'm an avid reader, always looking for ways to expand my mind and improve myself.

 

I love being in the great outdoors with my family. Completely in love with the French language and a little bit obsessed with turquoise!

I'm also passionate about mindfulness, meditation and mental health awareness.

SKETCHING
IMG_0488_edited.jpg

Word association

From the brief, I will start my mind mapping and word association exercises.

I start by writing the name of your business in the top left-hand corner. From there, I explore different directions to spark ideas. This is a fluid process where I let my mind free to explore tangents because some of the best ideas are often hiding there! 

START BRIEF QUESTIONNAIRE

Want to make a difference?

Let's have a chat and see how we can have a positive impact together.
CONTACT ME
DESIGNING
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My favourite bit

Things you might not know about me:

As a proud life-long learner, I'm an avid reader, always looking for ways to expand my mind and improve myself.

 

I love being in the great outdoors with my family. Completely in love with the French language and a little bit obsessed with turquoise!

I'm also passionate about mindfulness, meditation and mental health awareness.